Step into a sweet wonderland where candy canes, gumdrops, and peppermint swirls set the stage for a magical holiday celebration! The Downtown Georgetown Association invites you to join us for the 44th Annual Candyland Christmas Stroll, a beloved Georgetown tradition that attracts over 55,000 guests each year to the Historic Georgetown Square, Georgetown, Texas.

This year’s theme, “Candyland – A Sweet Stroll Through Georgetown,” will transform the Square into a candy-coated paradise filled with festive entertainment, shopping, dining, and family fun.

2025 EVENT DATES & HOURS: **NOW A 3 DAY EVENT**

Friday, December 5:  4PM-9:30PM (5.5 hours)

Saturday, December 6: 10AM-9:30PM (11.5 hours)

Sunday, December 7: 10AM-4PM (6 hours) 

Total selling hours = 23 

Why Should You Join the Candyland Christmas Stroll?

  • Access to over 55,000 shoppers eager to explore unique holiday gifts, artisan products, and sweet treats.
  • The Christmas Stroll is designed to provide a platform for small business owners to showcase their unique products and services to a large, engaged audience. Our mission is to help businesses connect with new customers and build lasting relationships within the Georgetown community.
  • The Candyland Christmas Stroll is a free, family-friendly event, making it the perfect way to kick off the holiday season!
  • Show off your brand in a high-traffic, Candyland-themed environment filled with festive decor and photo ops.
  • Benefit from extended selling hours – 23 hours total over three days, maximizing your exposure and sales potential.
  • Vendor booth setup takes place on Friday, and booths will be patrolled overnight by police officers on both Friday and Saturday to ensure your merchandise stays safe and secure
  • Marketing exposure including event maps, social media features, and potential highlights in promotional materials.
  • Opportunity to win for the best-decorated booth in the Candyland theme!

Important Details:

  • Application Deadline: August 15, 2025
  • Nonprofit Policy: While we appreciate community organizations, our bylaws focus on supporting small businesses. Nonprofits are not eligible to apply.

Vendor Tips for a Sweet Stroll:

  • Bring your most creative Candyland-themed booth decorations!
  • Offer exclusive event specials or limited-edition products to attract shoppers.
  • Prepare for Texas winter weather – December can be chilly and unpredictable!


Ready to Join the Sweetest Event in Georgetown?

Click below to apply and reserve your spot at the 44th Annual Candyland Christmas Stroll!

How to apply as a 2025 Christmas Stroll Vendor


2025 Vendor & Cottage Food Applications are NOW OPEN 

 2025 Mobile Food Truck/Trailer Applications are NOW OPEN


We are using a NEW event management system that requires vendors to create a new account and vendor profile with Eventeny.com


If you already have an account with Eventeny skip Steps One & Two and go directly to Step 3: Apply


STEP ONE:

PLEASE READ:  NEW 2025 ELECTRICITY POLICY, 2025 Event Terms of Agreement Policies Procedures, and 2025 Christmas Stroll Guidelines, Policies and Procedures.

2025 NEW Electricity Policy for Vendors and Cottage Food.pdf

2025 Event Terms of Agreement Policies Procedures Final.pdf

2025 Christmas Stroll Guidelines, Policies, Procedures Final.pdf

STEP TWO:

Create a Vendor Profile in Eventeny, our NEW event management system. Click below for instructions.   


Eventeny Profile Setup Guide

STEP THREE:

After creating a vendor profile, submit the Christmas Stroll Application in Eventeny.  non-refundable $25 application fee will be required to submit your application. It is recommended to use a computer when applying.


APPLY HERE


STEP FOUR: ****This is a juried event; applications are reviewed and scored by a jury panel. The vendor selection process will begin after the application deadline, August 15, 2025.  You will receive an email with an approved status once accepted to be followed by email containing your invoice to be paid by the due date shown on the invoice.  If invoice is not paid by due date, you will lose your spot and your application will be changed from accepted to withdrawn.  All correspondence will come to you via e-mail through the Eventeny System, including application status updates, invoicing and important market details.  Make sure the email and phone number on your profile are correct and be sure to check your spam and junk mail folders to ensure our communications are not going to those folders in error.


CONTACT US


General Inquiries:

info@dgagtx.org


Membership:

membersupport@dgagtx.org


Vendors inquires:

vendorrelations@dgagtx.org


DOWNTOWN GEORGETOWN ASSOCIATION, 501(c)(6)

Office Hours: By Appointment


Physical Address:       Mailing Address:

116 W. 8th St, Ste. 109 2300 Scenic Dr., P.O. Box 1766

Georgetown, TX 78626              Georgetown, TX 78627


Main Office Phone Number:

512-665-8024


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